Aphros

Aphros needed to present both their service-based business and product line (Grease Maverick) cohesively while maintaining their distinct purposes. Their specialized expertise in enzyme-based solutions and commercial hygiene required a sophisticated platform that could both educate customers and facilitate e-commerce sales. The challenge lay in creating a user experience that could effectively guide different customer segments - from hospitality managers to body corporates - through their environmentally-friendly solutions while maintaining a clear path to purchase.

We developed a comprehensive Webflow website that seamlessly integrates Aphros's services with their Grease Maverick product line. The platform features a sophisticated e-commerce system with Stripe integration, making product purchases straightforward while maintaining the educational aspect of their services. We implemented an intuitive navigation structure that clearly differentiates between Aphros's service offerings and Grease Maverick's product range, ensuring customers can easily find the right solution for their needs. The design emphasizes their commitment to environmental sustainability and innovation, with clear pathways for different user types to find relevant solutions.

Our partnership continues to strengthen their market position through strategic digital initiatives. We regularly optimize their e-commerce performance, create engaging blog content about environmental hygiene and sustainability, and maintain their competitive edge through comprehensive SEO. Regular updates keep their product listings fresh and relevant, while technical maintenance ensures a smooth shopping experience. Through ongoing content creation and optimization, we're helping establish Aphros and Grease Maverick as authorities in commercial hygiene and bio-remediation solutions, driving both product sales and service engagement.